Founder | Brand and Marketing Leader | Speaker
Helping people and businesses reach their potential.
Meet Caroline.
I'm Caroline Harbin, Founder & CEO of COR Marketing & Strategies, an agency based in South Atlanta.
At COR, our philosophy is simple: we rise by lifting others.
We align brand, marketing, and sales strategy into one connected system, built to drive measurable growth. We serve ambitious businesses across healthcare, professional services, technology, and premium consumer and wellness brands.
In speaking engagements, I share practical perspectives on marketing and leadership with entrepreneurs, business owners, and growing teams at conferences, chambers, associations, and company events. Each talk can be adapted as a keynote, workshop, or panel conversation.
Most recently, I led a discussion with community leaders at The Art of Flourishing Summit with the Trilith Foundation.
Conversations that move people forward.
Building a Business with Purpose
Turning a clear sense of why into decisions that strengthen your business, serve your customers, and support sustainable growth.
Marketing That Moves the Business Forward
Connecting your marketing investment to business goals—and understanding what to measure, what to question, and where to focus.
Growing into the Leader Your Business Needs
Navigating the shift from doing everything yourself to building a team, creating ownership, and making room for growth.
Built from the heart.
Bring Caroline to your next event.
Tell us about your audience, date, and goals, and we'll follow up to discuss fit.
“Caroline is one of those rare professionals who combine creative vision with sharp strategic thinking—and she makes the challenges of marketing feel effortless in the process.”
— COR Client
